Google Ads is refreshing the interface for the conversion actions and conversion setup process. It is a new step-by-step ...

Meta Platforms Inc., the owner of Facebook and Instagram, is pushing deeper into AI-generated advertisements in a bid to make it cheaper and simpler for marketers to craft their messages.

A selection of the week's top videos, from a WhatsApp ads explainer, to screen-free commutes and public speaking tips. Take a ...

Brands will be able to add an image or text prompt about what they're selling, and TikTok's AI tools will generate a ...

Advertisers win by reaching a larger audience. Consumers win by seeing fewer repeat ads. Amazon and Roku win by taking a step ...

It’s so hard to find a job and so many professions are extremely competitive. “Has literally anyone EVER gotten a job off of ...

TikTok is rolling out a set of new artificial intelligence-powered advertising features, including the ability for marketers ...

Today at Cannes Lions, Adobe (Nasdaq: ADBE) announced innovations in GenStudio, its all-in-one content platform that ...

Adobe has unveiled Adobe Express for ads, a solution that aims to make it faster and easier for small businesses to create ...

Influencer marketing has made its way into the B2B playbook, 59% of B2B buyers saying they consume creator content on ...

Samsung Ads, the advanced advertising arm of Samsung Electronics, today announced a major expansion of its award-winning GameBreaks portfolio.

Ridesharing marketplace Lyft and digital workspace Notion are among a growing number of companies leveraging LinkedIn’s ...