Harbin Beer flipped retail conventions by embracing the coldest, most overlooked corner of the fridge and proved that insight ...

Harbin Beer flipped retail conventions by embracing the coldest, most overlooked corner of the fridge and proved that insight beats visibility.

In the UK, employees are entitled to a consultation in the event of redundancy. If between 20 and 99 redundancies are being ...

Widowati, widely known as ‘Wido’ in the industry, announced the move via her LinkedIn, stating she is “stepping into the role ...

Brands have handed AI the mic, often without checking the script. Lionel Sim explores why AI safety is no longer a backend ...

It's time for the strategic planning profession to be redeployed, at the very least, to improve efficiency and creativity, ...

While the IAB Tech Lab solution is meant to protect advertisers, DoubleVerify has detected numerous cases of deception and ...

“When Jetpac first approached us, they didn’t want yet another ordinary campaign; they were looking for a global, significant ...

With Google's AI Overviews and 'AI Mode' set to transform the search landscape, publishers and agencies are grappling with ...

Publicis Groupe has bought independent influencer marketing platform Captiv8 in its entirety for an undisclosed sum.

Articles written by Staff Writer ...