As streaming ad inventory continues to exceed demand, JWP Connatix co-founder Brian Rifkin sees an emerging buyer's market, with biddable CTV and context-driven monetization for live and VOD expected ...

Magewell, developer of innovative, high-performance video I/O and IP workflow solutions, will be at InfoComm in Orlando, FL from June 11th to 13th with a new addition to their Pro Convert product line ...

This article examines recent data on efficiency and power usage for hardware and software decoding and explores how this data shapes the value proposition for publishers opting for software decoding ...

The expansive growth of the connected TV (CTV) landscape brought with it an explosion of new video content - and by extension, new opportunities for publishers to monetize. And yet, the landscape has ...

Despite having more tools, data, and control, overexposure remains a defining flaw of the CTV experience. Viewers still see the same ads too often. Advertisers still struggle to manage delivery across ...

Zixi, the industry leader in enabling live broadcast-quality video over any IP network, today announced that the National Hot Rod Association (NHRA), the premier drag racing sanctioning body in the ...

In this interview with Streaming Media's Nadine Krefetz, Google VP & General Manager Shalini Govil-Pai discusses ongoing developments at Google TV, the state and future of streaming, and the growing ...

With its focus on helping customers build effective live-streaming workflows and meeting streamers where they are in terms of prevalent codecs and protocols-which, Norsk's Steve Strong acknowledged at ...

While 2018 was the year AV1 became known, 2020 will be the year that AV1 became interesting, primarily because of three developments. First, in early 2020, AV1-enabled smart TVs hit the market, right ...

At ANGA COM 2025, Interra Systems, a global leader in end-to-end quality assurance for the media industry, will showcase its latest advancements in media QC, monitoring, and analysis tools. Designed ...

A recent Forbes Home survey revealed that 99% of all U.S. households pay for one or more streaming services and that viewers are engaging with streaming content a staggering 21 hours per week. The ...

Codec adoption is like that slow-moving development being built across town. It seems to take forever to get the roads, storm drains, and sewage systems in and the lot grading completed. The developer ...